Supercast opens up direct access to Spotify for subscribing to podcasts


By adding Spotify to Supercast’s integrated roster, subscribing to podcasts can now reach the listeners of each major podcast player in a centralized manner.

Supercast uses Spotify Open Access to build a new integration, which enables publishers to use the publisher’s existing subscription network to provide gated content on Spotify.

Super broadcast It is the first subscription platform that provides Spotufy Open Access integration to all users.

more than 28 million Americans Use Spotify as their main podcast player. Now, with an easy way to access these listeners, subscription podcasts on Supercast can access more viewers while managing their subscriber base in one place.

“We hear from Spotify listeners over and over again that they want to access our paid Sleepy Enter their Spotify account,” said Michael Brandon, who is Sleepy podcast. “Integrating Spotify into Supercast means that we can now better serve our audience-it makes them and us both very happy.”

With the new Supercast – Spotify subscription integration, podcasters can enjoy multiple benefits:

  • A place where you can upload paid content for all podcast players
  • A great experience for Spotify listeners, they can now link their podcast subscription to their Spotify account to listen
  • It’s easier to transfer Spotify listeners to paid subscriptions through a quick and easy registration process
  • There is no additional cost to include Spotify as a subscriber option

“It’s very important to serve listeners on any podcast player they already use. That’s why Supercast has always been an ardent supporter of the open podcast ecosystem and makes everything work together,” said Jason Sew Hoy, Supercast CEO. “Now, thanks to the integration of Supercast and Spotify, our podcasts can provide a seamless subscription experience for 100% of the audience.”

Nir ​​​​​​​​​​​​​​​​”Providing Spotify Open Access to all Supercast users marks a breakthrough in subscribing to audio content, and we are very happy to see the success of creators.”

In the boom of subscription podcasts, Supercast has grown rapidly. The company’s top 10 podcasts now earn more than $10 million in annual recurring revenue from their paid subscribers on the platform.



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